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Your web site is just one of the billions of sites parked on the World Wide Web. In all probability you don’t think yours will ever get noticed.

We hear your cries for cyber attention. Here are five ways to get people clicking on to your web site.

1.) Ensure It Looks Professional.

Nobody likes visiting a site that reminds them of a book report they wrote in high school. Invest in learning a first-class web development program (Dreamweaver MX and Microsoft Frontpage are good choices), and let your creativity pour forth. Make sure your site is compelling, well-designed, and organized. People don’t exactly find it fun to work their way through tons of cyberfiles to get the information that they seek.

On that note, don’t make it a heavily graphic site. Putting up various flash intros may be great visual stimulation, but the normal internet visitor only waits 10 seconds for a page to come up, and then they’re off to the next site

2.) Add Your URL to Every Search Engine

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Adding your web site URL to business cards and bugging your relatives and associates to check out your website won’t exactly boost your traffic. Submitting your site to search engines will make it easier for potential visitors to locate you, provided that your webpage carries the topics they’re looking for. To realize how a search engine works, think of it as a “spider”: it crawls all through your web site, picking up words and information which will later be placed in the search engine’s database. So ensure you sprinkle your site with keywords you think are relevant to what people are searching for.

Web directories, like Yahoo!, are operated by humans who actually classify the sites themselves. If you don’t feel like submitting your website to a variety of directories, consider subscribing to sites like www.submit-it.com, who, for a fee will automatically submit your web site to search engines and directories for you.

3.) Get Incoming Links

Find other sites that have similar information as yours and ask to trade links. Develop banners to be placed on other peoples’ websites, and offer to do the same for them on your web site. Add your URL on your e-mail signature. Join webrings if you’ll need to—there’s nothing like strength in numbers.

4.) Promote Offline.

The world of the Internet in not adequate to get you noticed. Compose press releases and distribute them to local newspapers and magazines. Create fliers to be distributed. Just make sure that your website is already up and running to prevent giving people a bad idea. After all, no one likes getting prepared for something only to become disappointed.

5.) Communicate with Your Visitors.

Put up forums or message boards for your audience to communicate with each other. Chat rooms are often time-consuming for some, while message boards permit them to come back every so often for replies. Create an e-mail list so you can update your visitors regarding new developments, and always be open to advice—that’s what will make your site even better.

You can also receive more internet marketing tips and ways to increase targeted traffic so your website will be popular and helpful from Bob Sherman.

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